Category Archives: News & Press Releases

19
Jan
2017
Why Our Culture Improves Your Service
Why Our Culture Improves Your Service

01/19/2017

Today Simpli.fi is a thriving company that continues to win awards and grow in terms of technology, talented staff and clients focused on localized programmatic. But, when the company first started, we were a very small business. And, while we knew that our unstructured data approach to programmatic would land us exactly where we are…Continue…

17
Jan
2017
Solving the Omnichannel Conundrum
Solving the Omnichannel Conundrum

01/17/2017

As is the case with many buzzwords, omnichannel can sound deceptively simple at first. Buyers conduct their journey via a variety of channels that cross mobile, video, display and social. Marketers – and their programmatic partner – are left trying to figure out what campaigns are resonating with those buyers, where to allocate budget, how…Continue…