Category Archives: Display

08
Aug
2017
Success Story: Search Retargeting Drives Savings Account Applications
Success Story: Search Retargeting Drives Savings Account Applications

08/08/2017

CHALLENGE An online bank was looking to increase applications for new savings accounts through their website. They enlisted the help of Simpli.fi to run a programmatic campaign based on unstructured data to reach their target audience, drive web traffic, and boost savings account applications. The primary goal was to achieve a $250 CPA (Cost Per…Continue…