Reporting

Our reporting tool offers real time information on each campaign and provides transparency detailing every click, every impression and every keyword.

Features:

• Complete Transparency: Managing costs is one of the most challenging parts of the optimizing process. simpli.Reporting makes it easy by detailing every aspect of cost down to the individual bid, conversion, and keyword.
• Real-time Optimization: Granular reporting in real time means you can test and tweak in live environments just as easily as you can when campaigns end. Drive ongoing performance by mixing and matching keywords manually or use Simpli.fi’s automated optimization algorithms to make ongoing adjustments.
• Full Service Reporting from a Full Service DSP: Simpli.fi reporting offers you an “apples to apples” perspective of performance of site retargeting, search retargeting, as well as behavioral, contextual, and geographic targeting all on one unified platform.

Performance & Conversion Reports Available in Simpli.fi platform:

• Individual Keyword
• Ad Position
• Account Conversion
• Account Summary by ad
• Domain/Subdomain/Page
• Account Level
• Per Campaign
• Individual Context
• Hourly/Time of Day
• Account Summary by Campaign
• Domain Conversion
• Costs by CPM/CPC/CPA
• Ad Placement
• Per Exchange
• Data Provider
• Keyword Conversion
• Context Conversion