Target precise and relevant audiences for your campaigns by leveraging hundreds of demographic characteristics.
Demographic targeting enables you to target based on household characteristics like income, age, gender, ethnicity and more. We offer more than 750 different targeting attributes.
Demographic targeting through our completely transparent platform provides advertisers yet another highly effective option to extend the reach of their campaigns.
|Interests||House Data||Financial Products||Community Involvement|
|Pets||Ethnicity||Credit Card Indicator||Health Causes|
|Athletics||Education||Salary Ranking||Political Involvement|
|Cooking||Dwelling Type & Size||Mutual Funds Investor||International Aid|
|Culture||Head of Household Age||IRA & 401K Index||Causes|
|Crafts||Number of Adults||Life Insurance||Charitable Causes|
|Autos||Number of Children||Method of Payment||Animal Welfare Causes|
|Fashion||Marital Status||Likelihood to Invest||Veteran Causes|
|Community Involvement||Geography||Affluence Indicators||Real Property|
|Health Causes||Nation||Earner & Spender||Home Assessed|
|Political Involvement||Region||Income Range||Value|
|International Aid Causes||County||Invested Assets||Lending Equity|
|Charitable Causes||State||Net Worth||Home Loan-to-Value|
|Animal Welfare Causes||City||Vehicle Value Index||Home Equity|
|Veteran Causes||Zip Code||More||Available|
- Element Level: As with all Simpli.fi solutions, bid, report and optimize at the element level to adjust any element up or down in real time for better performance.
- Custom Create: Craft the perfect audience for your campaign from scratch. You know the details of your target market. Now you can reach them without waste.
- Data That Matters: Use the Simpli.fi Data Network to gain insights into your audience to learn how to target them most effectively. Delivering unparalleled reach and performance.